Rogse Wieken

New living on the village edge of Hooge Mierde

On the eastern edge of Hooge Mierde, Van Gisbergen is developing Rogse Wieken: a new residential neighborhood with approximately 90 homes that forms a seamless transition between village and landscape. For this project, we developed a complete website with property finder, registration forms, and newsletters.

Rogse Wieken is characterized by an organic urban planning design in which the surrounding landscape is literally drawn into the neighborhood. The architecture matches the village character of Hooge Mierde, with traditional gable roofs and a mix of brickwork and wood. The housing range is varied: from starter homes to age-friendly homes and detached owner-occupied homes, making the neighborhood suitable for different target groups. The total plan will be built in multiple phases, with phase 1 starting with 40 homes.

Website and property finder

For Rogse Wieken, we built a complete project website that serves as the central information hub for the project. The website gives visitors a clear picture of the location, the architecture, and the housing range. With a clear structure and comprehensive information about Hooge Mierde and the surrounding area, interested parties can properly orient themselves to the new residential location.

The integrated property finder makes it easy to explore the available properties. Users filter by property type, number of rooms, and other criteria to quickly see which homes match their wishes. Details are available for each property, such as specifications, prices, and availability. This way, interested parties immediately get the information they need to make a decision.

Registration forms per phase and newsletters

Because Rogse Wieken is being developed in multiple phases, we set up different registration forms that align with the project's planning. For each phase, interested parties can specifically register for the homes that will be realized in that phase. This gives Van Gisbergen insight into the interest per sub-area and makes it possible to communicate in a targeted way with the right target group at the right time.

The registration forms collect contact details and housing preferences, creating a high-quality database of potential buyers per phase. Registrants receive updates via newsletters that are relevant to their chosen phase: from construction progress to the moment when sales start and which homes become available.

• Solutions
• Home Finder
• Website

• Client
• Van Gisbergen