B2B Concept Configurator
The B2B concept home configurator from Woonmodule is designed to help developers present their concept homes to housing associations and institutional investors through interactive online presentations.
Our B2B Concept configurators are designed to present concept homes online to housing corporations or investors.
De Bolton Woning
TBI Woonlab
Barentsz Ontdekkingshuizen
Discover all our case studies
Present your concept home online
The B2B concept home configurator enables developers and builders to showcase their housing concepts in a professional, interactive format. Instead of static brochures and presentations, you present your concept home through a dynamic online tool where housing associations and investors can explore floor plans, view different configurations and understand the flexibility of your building system. This accelerates decision-making and strengthens your value proposition in competitive tenders.
How the concept home configurator works
The configurator presents your housing concept with detailed floor plans, material options and spatial configurations. Professional buyers can explore variations of the concept home, compare different layouts and understand the modular possibilities of your building system. The tool is used by companies like TBI Woonlab and Barentsz Ontdekkingshuizen to differentiate their concept homes in the B2B market.
Unlike our consumer-facing home configurator, the B2B version is tailored for professional audiences. It emphasises technical specifications, volumetric flexibility and scalability — the factors that matter most to housing associations and investors when evaluating a concept home for their portfolios. The tool integrates with our mood floor plans and artist impressions for a complete visual presentation.
The B2B platform integrates with Dutch real estate systems through Xitres and other CRM connectors. Combine it with the home finder and real estate websites to create a full digital sales ecosystem. Explore our cases for examples, or contact us for a demo of the concept home configurator. Learn more about the complete Woonmodule Suite.
Benefits for developers and builders
Presenting a concept home through an interactive configurator sets you apart from competitors who rely on static documentation. Housing associations and investors can explore your concept at their own pace, share configurations with stakeholders and revisit the presentation whenever needed. This self-service approach reduces the number of meetings required to close a deal and makes your offering accessible to decision-makers who cannot attend in-person presentations.
The configurator also provides valuable analytics about which features and layouts generate the most interest. This data helps you refine your offering and prioritise the aspects that resonate most with your target audience. Whether you are developing industrialised housing concepts, modular building systems or flexible apartment layouts, the B2B configurator adapts to present your unique value proposition in the most compelling way.
Trusted by leading Dutch developers
With over 680 projects and 210 clients across the Netherlands, Woonmodule is a trusted partner for concept home presentations. Our platform is GDPR-compliant with EU-hosted data, and we offer dedicated support from our Rotterdam office throughout the onboarding process. From initial setup to ongoing updates, our team ensures your concept home configurator always reflects the latest version of your product offering and meets the evolving expectations of professional buyers in the Dutch housing market.
The concept home configurator supports multiple product lines within a single presentation, allowing developers to show their complete range of housing types to prospective clients. Each concept can include detailed specifications, floor plan variants, material palettes and cost indications. The presentation is accessible via a secure link, making it easy to share with internal teams, board members and procurement committees who need to evaluate your offering before making investment decisions.
Get started today — request a personalised demo and see how the concept home configurator can transform your B2B sales approach.